Opinion: iPhone 18 Pro Demand Is Already a Problem for Apple Stock
Yahoo Finance ·
Apple is facing potential headwinds following a lackluster initial market response to its latest product lineup, unveiled under CEO John Ternus. According to GF Securities analyst Jeff Pu, preorders for the upcoming iPhone 18 Pro devices appear lukewarm ahead of their Friday release. The softer demand is reportedly driven by minimal technological enhancements and elevated price points. Specifically, the iPhone 18 Pro debuts at $1,199, while the larger Pro Max model costs $1,299. Additionally, Apple unveiled its inaugural foldable device, the iPhone Duo, starting at $1,999, with preorders scheduled to open on October 16. These pricing and feature dynamics are already raising concerns regarding Apple stock performance.
AI 시장 분석
Pre-order data for Apple's new iPhone 18 Pro and foldable iPhone Duo has appeared tepid. Concerns over slowing demand are being raised due to limited feature upgrades despite price hikes to $1,199 and $1,299 for the Pro models, respectively. This is expected to act as a burden on Apple's stock price and the earnings of related component suppliers in the short term.
하락 영향
- Apple — Pre-orders for the iPhone 18 Pro are tepid, and limited feature upgrades alongside a high price point have flashed a red light for future revenue growth.
- Smartphone Components — Concerns over slowing demand and sluggish sales for Apple's new products could directly lead to reduced order volumes and worsening earnings for component suppliers.
DYAX 전담 분석
Tepid initial pre-order data for the iPhone 18 series is a factor that could directly hit Apple's revenue growth. In particular, as evaluations emerge that innovative feature upgrades are lacking despite the high-price policy, concerns over sluggish sales and margin pressure in the core product lineup are growing.
Sales trends and customer reactions after the official launch date will be key indicators determining the direction of the stock price. If the demand recovery is clear, it will secure rebound momentum, but if the sales slump persists, there is a risk that negative ripple effects will spread across the supply chain.
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