Apple's $1,999 iPhone Duo hits stores Friday amid limited supplies

Yahoo Finance ·

Apple is set to release its groundbreaking iPhone Duo foldable smartphone priced at $1,999 on Friday, though buyers will face severe supply constraints. Last week's initial pre-orders evaporated almost instantly, pushing shipping estimates deep into late January. On secondary marketplaces like eBay, speculative resellers are listing the high-end device for over $4,000. Representing the most radical redesign since the original 2007 debut, the Duo is positioned to elevate average selling prices and enhance Apple's overall profitability. In 2025, the iPhone lineup generated $209.58 billion out of Apple's total $416.16 billion revenue. This launch coincides with a strategic shift in Apple's release calendar, following last month's debut of premium models like the iPhone 18 Pro while standard variants are anticipated early next year.

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Apple's first foldable smartphone, the $1,999 iPhone Duo, is set to release on Friday amidst supply shortages. It is showing hot demand with pre-orders selling out instantly and trading at a premium on sites like eBay. This is expected to drive up average selling prices and contribute positively to Apple's earnings growth.

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The early sell-out and supply shortage of the iPhone Duo will directly drive the expansion of Apple's hardware revenue and an increase in the average selling price. Given that out of the total 2025 revenue of $416.16 billion, the iPhone accounts for $209.58 billion, the box office success of this new product acts as a major tailwind for performance.

The bullish scenario is rapidly resolving production bottlenecks and expanding premium market share, while the bearish scenario is the loss of sales opportunities due to persistent supply shortages. Investors should closely monitor future shipment data and reseller market price trends.

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