Global Video Streaming Infrastructure Market Report 2026-2031: Profiles AWS, Akamai, Microsoft, Alphabet, Cisco, IBM, and 14 Other Key Players

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Global Video Streaming Infrastructure Market Report 2026-2031: Profiles AWS, Akamai, Microsoft, Alphabet, Cisco, IBM, and 14 Other Key Players Research and Markets Tue, August 18, 2026 at 9:51 AM EDT 8 min read Dublin, Aug. 18, 2026 (GLOBE NEWSWIRE) -- The "Video Streaming Infrastructure - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2026-2031)" has been added to ResearchAndMarkets.com's offering. The global video streaming infrastructure market was valued at USD 43.32 billion in 2025 and is estimated to increase from USD 48.86 billion in 2026 to USD 91.66 billion by 2031. The market is forecast to register a compound annual growth rate of 13.41% during the 2026-2031 period, supported by rising demand for low-latency live video, artificial intelligence-enabled media workflows, cloud-native platforms and expanded content delivery network capacity. The report analyzes the video streaming infrastructure market by streaming type, component, deployment model, end user and geography. Market forecasts are provided in terms of value in U.S. dollars. Low-Latency Live Streaming Drives Infrastructure Investment Live sports and premium events remain major catalysts for video streaming infrastructure spending. Rights holders and streaming platforms require systems capable of supporting large concurrent audiences while maintaining stable picture quality, reliable delivery and tightly controlled latency. Investments in private edge capacity, on-premises edge computing and low-latency HTTP Live Streaming are helping operators meet increasingly demanding broadcast and sports-rights requirements. Recent deployments reinforce this trend. Lenovo used AI-powered infrastructure and on-premises edge computing for its FIFA World Cup 2026 deployment, while MainStreaming expanded the DAZN Edge footprint ahead of the FIFA Club World Cup 2025. Akamai Media Services Live 5 also advanced low-latency delivery toward a five-to-seven-second baseline. AI Automation Accelerates Video Production and Localization AI-based workflow automation is reducing the time and resources required to prepare, classify, localize and publish video across multiple languages, platforms and monetization models. Brightcove expanded its platform with automated metadata, caption generation, AI translation, audio dubbing and 4K UHD live streaming. Wowza introduced its Video Intelligence Framework to generate real-time metadata, clips, alerts and machine-readable event signals within live workflows. These capabilities are enabling broadcasters and content owners to expand multilingual catalogues, improve operational efficiency and accelerate international distribution. Software providers offering advanced workflow orchestration, observability, analytics and quality-of-experience monitoring are consequently gaining greater influence over infrastructure purchasing decisions. Bandwidth and Transcoding Costs Present Market Challenges Higher resolutions, multiple codecs and peak concurrency requirements continue to increase computing and delivery costs. Although codecs such as AV1 improve bandwidth efficiency, implementation at scale requires substantial computational resources. Mid-sized operators face particular pressure because they must meet the same playback, resolution and compatibility expectations as global platforms without equivalent purchasing power or infrastructure scale. Additional market factors include expanding CDN and edge-computing capacity, lower capital expenditure through cloud-native operations, and persistent fragmentation across devices, codecs and video players. Non-linear and video-on-demand streaming accounted for 52.47% of the market in 2025, supported by demand for efficient encoding, adaptive bitrate delivery, deep caching and consistent playback across extensive content catalogues. Live video streaming is projected to grow at a 17.33% CAGR from 2026 to 2031, driven by sports-rights migration, virtual events and direct-to-consumer distribution. Software represented 51.87% of the market in 2025. Encoding and transcoding solutions generated 31.13% of the software segment. Video analytics and quality-of-experience monitoring are expected to grow at a 15.89% CAGR through 2031. Services are projected to be the fastest-growing top-level component, expanding at a 15.24% CAGR as buyers prioritize managed operations, uptime and delivery outcomes. Europe remains a significant market due to continued streaming adoption, regional content requirements and regulatory considerations involving data residency and cross-border transfers. These factors support demand for modular infrastructure, regional processing nodes and localized delivery architectures. Asia-Pacific is forecast to be the fastest-growing region, registering a 15.98% CAGR from 2026 to 2031. Mobile-first viewing, strong demand for local premium content and high live-streaming volumes are accelerating infrastructure investment. The regional online video sector reached USD 70 billion in revenue by the end of 2025, according to AVIA, with India emerging as an important market for mobile-first live delivery architecture. Key Topics Covered 1 INTRODUCTION 1.1 Study Assumptions and Market Definition 1.2 Scope of the Study 2 RESEARCH METHODOLOGY 3 EXECUTIVE SUMMARY 4 MARKET LANDSCAPE 4.1 Market Overview 4.2 Market Drivers 4.2.1 Rising Demand for Low-Latency Live Events 4.2.2 Expanding CDN and Edge Compute Capacity for Peak Traffic Delivery 4.2.3 Cloud-Native Streaming Operations Reducing Capex Burden 4.2.4 AI-Based Video Workflow Automation and Localization 4.2.5 Ad-Supported and Hybrid Monetization Expanding Delivery Volumes 4.2.6 5G Multicast and Broadcast Streaming Use Cases 4.3 Market Restraints 4.3.1 Escalating Bandwidth and Transcoding Cost Burden 4.3.2 Fragmented Device, Codec, and Player Compatibility 4.3.3 Privacy, Rights, and Data Residency Constraints 4.3.4 Peak-Time Quality of Service Instability in Emerging Networks 4.4 Value Chain Analysis 4.5 Regulatory Landscape 4.6 Technological Outlook 4.7 Porter's Five Forces Analysis 4.7.1 Bargaining Power of Suppliers 4.7.2 Bargaining Power of Buyers/Consumers 4.7.3 Threat of New Entrants 4.7.4 Threat of Substitutes 4.7.5 Competitive Rivalry 4.8 Investment Analysis 4.9 Assessment of the Impact of Macroeconomic Factors on the Market 5 MARKET SIZE AND GROWTH FORECASTS (VALUE) 5.1 By Streaming Type 5.1.1 Live Video Streaming 5.1.2 Non-Linear / VOD Streaming 5.2 By Component 5.2.1 Software 5.2.1.1 Encoding and Transcoding Solutions 5.2.1.2 Video Player Solutions 5.2.1.3 Video Analytics and QoE Monitoring 5.2.1.4 Media Workflow Orchestration 5.2.1.5 Other Software Components 5.2.2 Services 5.2.3 Hardware 5.3 By Deployment 5.3.1 Cloud-based 5.3.2 On-Premises 5.3.3 Hybrid 5.4 By End User 5.4.1 Media and Entertainment 5.4.2 Sports and Live Events 5.4.3 Telecommunications 5.4.4 Enterprises 5.4.5 Education 5.4.6 Government and Public Sector 5.4.7 Other End Users 5.5 By Geography 5.5.1 North America 5.5.1.1 United States 5.5.1.2 Canada 5.5.1.3 Mexico 5.5.2 South America 5.5.2.1 Brazil 5.5.2.2 Argentina 5.5.2.3 Rest of South America 5.5.3 Europe 5.5.3.1 United Kingdom 5.5.3.2 Germany 5.5.3.3 France 5.5.3.4 Italy 5.5.3.5 Spain 5.5.3.6 Rest of Europe 5.5.4 Asia-Pacific 5.5.4.1 China 5.5.4.2 India 5.5.4.3 Japan 5.5.4.4 South Korea 5.5.4.5 Australia and New Zealand 5.5.4.6 Rest of Asia-Pacific 5.5.5 Middle East and Africa 5.5.5.1 Middle East 5.5.5.1.1 Saudi Arabia 5.5.5.1.2 United Arab Emirates 5.5.5.1.3 Qatar 5.5.5.1.4 Turkey 5.5.5.1.5 Rest of the Middle East 5.5.5.2 Africa 5.5.5.2.1 South Africa 5.5.5.2.2 Nigeria 5.5.5.2.3 Rest of Africa 6 COMPETITIVE LANDSCAPE 6.1 Market Concentration 6.2 Strategic Moves (Merger and Acquisitions, Partnerships, Investment, Logistics Build-out) 6.3 Vendor Positioning Analysis 6.4 Company Profiles (includes Market level overview, Core Segments, Financials as available, Strategic Information, Products and Services, and Recent Developments) 6.4.1 Amazon Web Services, Inc. 6.4.2 Akamai Technologies, Inc. 6.4.3 Microsoft Corporation 6.4.4 Alphabet Inc. 6.4.5 Cisco Systems, Inc. 6.4.6 International Business Machines Corporation 6.4.7 Kaltura, Inc. 6.4.8 Wowza Media Systems, LLC 6.4.9 Brightcove Inc. 6.4.10 Synamedia Limited 6.4.11 Harmonic Inc. 6.4.12 Haivision Inc. 6.4.13 Bitmovin Inc. 6.4.14 Comcast Technology Solutions, Inc. 6.4.15 Vimeo.com, Inc. 6.4.16 MediaKind 6.4.17 Edgio, Inc. 6.4.18 Dacast Inc. 6.4.19 JWP, Inc. (JWX) 6.4.20 Panopto, Inc. 7 MARKET OPPORTUNITIES AND FUTURE OUTLOOK 7.1 White-space and Unmet-Need Assessment For more information about this report visit https://www.researchandmarkets.com/r/uy6vpu About ResearchAndMarkets.com ResearchAndMarkets.com is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

AI 시장 분석

The global video streaming infrastructure market is projected to grow from $43.32 billion in 2025 to $91.66 billion in 2031 at a CAGR of 13.41%. Demand for low-latency live streaming and AI-driven media workflows is accelerating infrastructure investments. Investors should focus on cloud and CDN-related companies expected to see high growth.

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The increasing demand for AI automation and ultra-low latency live streaming directly translates to revenue and profitability expansion for major infrastructure providers such as AWS, Microsoft, Alphabet, and Akamai. Live sports broadcasting and the adoption of cloud-native platforms serve as the core drivers for market expansion.

In the bullish scenario, the cloud and CDN segments of major platform companies will experience a surge in performance, while in the bearish scenario, the burden of transcoding costs from high-resolution codec processing could compress margins for small and medium-sized businesses. Key monitoring metrics are CDN capacity expansion rates and the speed of AI workflow adoption.

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